Emergency Essentials Freeze Dried Food | Long Term Storage Food | Safecastle: CNBC Reporter Interviewed Safecastle Owner for "Businesses That Cater to Doomsdayers"

Safecastle has been helping customers prepare for crises since early 2002. We have long-standing dealership arrangements with all the top names in the preparedness industry. We have sold our customers hundreds of thousands of cans of long-term storage food. Our online store is designed to provide you with a safe and secure environment to browse our product offerings.

Friday, August 03, 2012

CNBC Reporter Interviewed Safecastle Owner for "Businesses That Cater to Doomsdayers"

All in all, a fair shake by reporter Chris Morris in this CNBC article that is out today: "Businesses That Cater to Doomsdayers."

Excerpt:

Between ongoing global economic uncertainty, terrorism threats, hurricanes, earthquakes, and so-called Mayan apocalypse on Dec. 21, the end of the world is on some people's minds.

That creates a business opportunity – but the customers may not be quite who you’d imagine.


"My customer base is not the militia type who are out in the woods practicing for the end of the world," says Vic Rantala, owner of Safecastle, which has been servicing the survival market for over 10 years. "Our customers are really a good cross section of the American population. … We have people of all incomes and a lot of professions: Doctors. Lawyers. Business owners."

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